The GoHighLevel Pro Plan isn't just another SaaS tool—it's a complete business transformation strategy that puts you in the driver's seat of your own branded CRM empire.
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With this powerful platform, agency owners and entrepreneurs can launch their own white-labeled software business without the traditional barriers of development costs, coding expertise, or infrastructure management.
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You'll get unlimited client accounts and automated billing systems that generate monthly recurring revenue while you sleep. Instead of just providing services, you'll be delivering an essential business platform your clients can't live without.
The Pro Plan transforms your business model from service provider to software company—minus the headaches of development and maintenance.
Why Leading Agencies Are Switching to the Pro Plan
If you've ever found yourself drowning in multiple platforms, handling endless client requests, or spending countless hours on manual campaign management, the Pro Plan is your lifeline.
Unlimited Client Accounts
Scale your agency without limitations. Add as many clients as you want without paying extra per-seat fees that eat into your profits.
Complete White-Label Control
Your brand shines while GoHighLevel stays behind the scenes. Clients interact exclusively with your branded platform, strengthening your market position.
Automated Recurring Revenue
Set up your billing once and let the system handle collections. No more chasing payments or sending awkward reminders to clients.
All-in-One Solution
Provide a comprehensive suite including CRM, funnels, email/SMS marketing, and powerful automation—all under one roof.
The Pro Plan lets you build scalable systems that work for you, transitioning from trading hours for dollars to creating assets that generate recurring income.
Core Features That Make the Pro Plan Stand Out
White-Label CRM
Replace GoHighLevel branding with your own logo, colors, and domain. Create a seamless client experience that reinforces your brand at every touchpoint.
Automated Client Billing
Connect your Stripe account, set subscription pricing, and watch payments arrive automatically each month. Eliminate payment processing headaches entirely.
Advanced Automation Engine
Build sophisticated workflows that trigger actions based on client behavior. Automate emails, texts, calls, task assignments, and pipeline movements with precision.
Unlimited Client Accounts
Grow your client base without worrying about increasing software costs. The flat-rate pricing means your margins improve with every new client you add.
SaaS Mode Access: The Pro Plan's crown jewel that transforms the platform into your own software business. This feature alone separates agencies that scale from those that stagnate.
GoHighLevel Pro Plan Pricing & What's Included
When evaluating GoHighLevel plans, the Pro Plan stands apart as the only option truly designed for agencies ready to scale into the SaaS model space. Here's how the plans compare:
Pro Tip: The Pro Plan pays for itself after just 1–2 client subscriptions, making it the most cost-effective option for serious agency owners.
How to Generate Substantial Revenue With the Pro Plan
The true magic of the Pro Plan lies in its recurring revenue model. Here's the straightforward formula for success:
Position your branded CRM to clients at $97–$297 per month
Let GoHighLevel handle the technical backend while you manage branding and support
Watch as payments are collected automatically month after month
Most agencies find that clients happily pay for the convenience of an all-in-one solution, especially when it comes with your expert support and customization.
$970
Monthly Revenue
10 clients at $97/month
$9,850
Monthly Revenue
50 clients at $197/month
$473
$473
Your Cost
Fixed regardless of client count
The beauty of this model is that your profit margins increase dramatically as you add more clients, while your workload remains relatively stable.
Real-World Success Stories
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Real Estate Agency
A mid-sized real estate firm added their branded CRM as a value-add for their agent network. By charging $200/month per agent, they generated $6,000 in monthly software revenue on top of their traditional services.
Key Strategy: Bundled training and setup with ongoing subscription.
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Fitness Marketing Agency
A marketing agency specializing in gym clients packaged their Pro Plan with website and funnel builds. This created a lucrative $4,500/month revenue stream while improving client results and retention.
Key Strategy: Positioned the CRM as essential to tracking campaign performance.
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E-commerce Consultant
By streamlining operations for 30 online store owners with their white-labeled CRM, an e-commerce consultant built an almost hands-off $8,000 monthly recurring revenue channel.
Key Strategy: Created industry-specific templates and automations.
How GoHighLevel Pro Plan Outperforms Competitors
While many platforms offer pieces of what agencies need, the Pro Plan delivers a comprehensive solution specifically designed for scaling agency operations into software businesses.
Unlike basic funnel builders or generic CRMs, the Pro Plan provides the entire ecosystem needed to run a client-facing software business. This comprehensive approach eliminates the need for multiple tools and creates a seamless experience for both you and your clients.
Getting Started: Your Step-by-Step Setup Guide
Sign Up for the Pro Plan
Create your GoHighLevel account and select the Pro Plan option to unlock all SaaS Mode features.
Connect Your Domain & Customize
Link your domain, upload your logo, and adjust colors to match your brand identity perfectly.
Set Your Client Pricing
Determine your subscription pricing tiers based on features and support levels you'll offer.
Create Client Accounts
Set up new client accounts in minutes with intuitive templates and permission settings.
Build Workflows & Automations
Create industry-specific templates and automations that deliver immediate value to clients.
Activate Automated Billing
Connect your payment processor and activate recurring billing to start collecting revenue.
The entire setup process typically takes less than a day, and most agencies can onboard their first client within 48 hours of signing up.
Frequently Asked Questions
What's the difference between the Pro Plan and Agency Unlimited?
The Pro Plan unlocks SaaS Mode, which enables you to run your own white-label software business with automated billing. Agency Unlimited offers white-labeling but lacks the critical SaaS features needed to build recurring revenue.
Can I migrate my clients from other platforms?
Yes, you can import contacts, funnels, and automations from most major platforms. GoHighLevel provides migration assistance and templates to streamline the transition process.
Do I need technical skills to use the Pro Plan?
No coding is required—everything is built with intuitive drag-and-drop interfaces. If you can use basic office software, you can master the Pro Plan. Comprehensive training resources are included.
How quickly can I start generating revenue?
Most agencies onboard their first paying client within 1-2 weeks. The system is designed for rapid deployment, with templates and frameworks that accelerate your time to market.
Still have questions? Our support team is available via live chat or scheduled strategy calls to help you determine if the Pro Plan is right for your agency.
Don't Just Run an Agency—Own the Software Your Clients Rely On
Unlimited Client Accounts
Scale without limits or additional per-seat costs
Full White-Label Control
Your brand, your domain, your customer experience
Automated Recurring Revenue
Build predictable income without constant hustle
Ready to transform your agency into a scalable software business?